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Managing e-Business in the 21st Century

Edited by: Sushil Sharma and Jatinder Gupta
Ball State University and The University of Alabama in Huntsville, USA

The rapid emergence of e-commerce has shaken business to its core, forcing managers to streamline their processes, expand the markets in which they compete, and continually rethink their strategies. 21st century organizations will have more enterprise networks and e-business infrastructures. With all these, organizations are increasingly faced with the challenge of managing e-business systems and processes. There is literature available on concepts of e-commerce and e-business, but very little is available on how to manage these e-businesses from different perspectives such as infrastructure, security concerns, privacy-related matters, supply chains, and other organizational issues. This book addresses these issues in order to benefit academicians, practitioners, and students and emphasize appreciation for the comprehensive impact of e-business. This material is offered to assist researchers, practitioners and students.

Section I    E-Business Fundamentals, Models and Relationships
1.  E-Business in the 21st Century: Changing Business Paradigms (Sushil Sharma and Jatinda Gupta)
2.  E-Business Enterprise Fundamentals (Thomas Siems)
3.  E-Business: an Operations Management Perspective (David Barnes, Suzanne Mieczkowska and Matthew Hinton)
4.  Customer Relationship Management for 21st Century E-Businesses: Concepts, Methods and Technologies (Kiran Bhujle and Jeffrey Hsu)
5.  Mobile Agent Technology in e‑Businesses – an Implementation Example (Tong-Seng Quah and Chye-Huang Leow)
6.  Integrated Production Planning and Control in a Collaborative Partner-To-Partner Relationship (Pablo Villarreal, María Laura Caliusco, Diego Zucchini, Facundo Arredondo, César Zanel, María Rosa Galli and Omar Chiotti)
7.  A Prospective Grid Service Provisioning Architecture (Huinan Xu, Ray Hackney and Bob O’Keefe)


Section II   E-Business Privacy and Security Concerns
8.  Information Privacy and e-Business Activities: Key Issues for Managers (Jackie Rees, Gary Koehler and Yasin Ozcelik)
9.  Managing Security Concerns(Ajay Gupta, Sushil K. Sharma and Jatinder N.D. Gupta)
10. Managing IT Security – Evaluating the Legal Risks (Peter Brudenall)
11. Security Technologies for Online Transactions (Raphael Chung-Wei Phan)
12. Legal and Intellectual Property Concerns of E-Business Management (Ying Dong and Meizhang Chen)

Section III  E-Business Strategy
13. The Strategic Alignment of Marketing and IT/IS: The Impact on E-Business Success (Val Hooper and Corine van Erkom Schurink)
14. Preparing for an E-commerce Strategy for Success in the 21st Century (Nilpa Shah and Ray Dawson)
15. The Impact of E-Business on Manufacturing Strategy (Jan Olhager and Martin Rudberg)
16. Global E-Readiness of Websites: Key Perspectives and Strategies for E-Business Success (Mahesh S. Raisinghani and Blake Frank)

Section IV  Managing E-Business
17. Managing Online Trust for e-Business: Is Privacy In or Out? (Dawn Jutla)
18. Key Success Factors to the Virtual Bookstores in Retaining Customer Loyalty (Luiz Antonio Joia and Elaine Tavares Rodrigue)
19. Locking-in the Customer: How to Manage Switching Costs to Stimulate e-Loyalty and Reduce Churn Rate(Manlio Del Giudice and Fabio del Giudice)
20. Data Mining: A Critical Tool for Managing E-Businesses of the 21st Century (Jeffrey Hsu)
21. Managing the Adoption and Implementation of e-Business: Two UK SME Case Studies (Anne Wiggins)
22. e-Government in the 21st Century (Sue Conger)

National Library of Australia Cataloguing-in-Publication data:
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Managing e-Business in the 21st Century.

   Bibliography
   ISBN 978-0-9579737-6-3 (paper back)
   ISBN 978-0-9579737-7-0 (hardcover)

1. Electronic commerce - Management.  2. Business enterprises - Computer networks - Management.  3. Information technology - Management.  I. Gupta, Jatinder N. D.  II. Sharma, Sushil K., 1961-

658.054678
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Price: AUS $125.00 (paperback), AUS $150.00 (hardcover) plus postage/packaging of AUS $10.00 per order within Australia, or AUS $20.00 overseas.

Orders should be sent to:
   Heidelberg Press (Fax +61 3 9459 8827)
   PO Box 234
   Heidelberg 3084, Australia.